Pierre Verdon who was a salesman for a French catering company realized that a great amount of time was being spent by his clients on chopping, shredding and mixing in food preparation. His solution to this problem was the development of a simple but effective rotating blade in the base of a bowl. In 1960 Robot Coupe a company that began to manufacture the first food processor for the catering industry was established. It wasn’t until 1972 that a model became available to the domestic market. North America was introduced in 1973 to the first home food processor known as the Cuisinart.