Soon after launching as a DTC brand in December of 2019 with the fast moving global pandemic that followed, Young King Hair Care thoughtfully revised their go-to market strategy, tested various social and digital campaigns and partnered with engaged bloggers and influencers in their community. This pivot led not only to better than expected sales results but … Continue reading Atlanta-Based Black-Owned Hair Care Brand For Young Men Launches Across 1200+ Target and Walmart Stores