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Casio G-SHOCK Announces New Additions To Men’s Power Trainer Series

Today, Casio G-SHOCK unveils the latest additions to the Men’s Power Trainer Series with the release of the GBD800. Available in two colorways of black with red accents (GBD800-1) and black with neon green accents (GBD800-8), the models are compatible with the G-SHOCK Connected app and include new technical features such as a re-designed full digital display and phone finder function through Bluetooth Mobile Link.

The models come on the heels of the analog-digital GBA800, which was released earlier this year in partnership with U.S. Olympian and G-SHOCK brand ambassador Louie Vito. Geared towards athletes and active individuals, the GBD800 features a step tracker function that breaks down daily steps taken in five metabolic equivalent levels (MET) – all of which are displayed in a graph via the G-SHOCK Connected app.

The watch also boasts a work-out timer with up to five intervals and an updated digital display of three different rows to easily track fitness progress. Toggling between modes, the top display showcases a step graph and lap number, while the mid display showcases time and the bottom display showcases the total number of laps and steps.

Other key features include a built-in stopwatch with 200-record memory, an auto super illuminator LED light, target alarm and auto time update capabilities.

Each model also comes equipped with standard G-SHOCK technology such as:

  • 200M water resistance and shock resistance
  • 5 daily alarms
  • 1/100th stopwatch and countdown timer
  • Dual Time
  • Round timer

The GBD800-1 and GBD800-8 will retail at $99 and will be available for purchase beginning in October 2018 at G-SHOCK retailers including Macy’s, the G-SHOCK Soho Store, and gshock.com.

About G-SHOCK
CASIO’s shock-resistant G-SHOCK watch is synonymous with toughness, born from the developer Mr. Ibe’s dream of ‘creating a watch that never breaks’. Over 200 handmade samples were created and tested to destruction until finally in 1983 the first, now iconic G-SHOCK hit the streets of Japan and began to establish itself as ‘the toughest watch of all time’. Each watch encompasses the 7 elements; electric shock resistance, gravity resistance, low temperature resistance, vibration resistance, water resistance, shock resistance and toughness. The watch is packed with Casio innovations and technologies to prevent it from suffering direct shock; this includes internal components protected with urethane and suspended timekeeping modules inside the watch structure. Since its launch, G-SHOCK has continued to evolve, continuing to support on Mr. Ibe’s mantra “never, never give up.” www.gshock.com

About Casio America, Inc.
Casio America, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan, one of the world’s leading manufacturers of consumer electronics and business equipment solutions. Established in 1957, Casio America, Inc. markets calculators, keyboards, mobile presentation devices, disc title and label printers, watches, cash registers and other consumer electronic products. Casio has strived to realize its corporate creed of “creativity and contribution” through the introduction of innovative and imaginative products. For more information, visit www.casio.com

 

SOURCE Casio America, Inc.

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