Search And Hilary Duff Join Fight Against Breast Cancer With Pink Frames

In support of Breast Cancer Awareness Month, and Hilary Duff will be donating $5 for every pink frame sold from the Muse X Hilary Duff collection in benefit of Breast Cancer Prevention Partners. Throughout the month of October, all purchases of pink models including the Anna, Clara, Zora, among others, will help further the organization’s mission to prevent breast cancer.

“As a woman and soon-to-be girl mom, I feel more empowered than ever to support this cause and do what I can to pave a healthier future for the next generation. Being aware of the ingredients found in the products we use and consume is the first step in the journey towards prevention,” said Hilary Duff. “On a personal level, the research conducted by Breast Cancer Prevention Partners has helped me become a more informed shopper and seek products that won’t have a harmful effect on my family. I am proud to be supporting their efforts and hope others will join as well.”

The Muse X Hilary Duff Pink Frames promotion will be live all month exclusively on Frames can be customized for prescription and non-prescription wearers who want to show their support for Breast Cancer Awareness.

“Giving back is an important part of our company values; we are glad to contribute to this important cause and help make a difference,” said Daniel Rothman, CEO of

Free shipping and returns are available on all Muse x Hilary Duff purchases, as well as 24-hour customer service, 7 days a week. For more information please visit

About Breast Cancer Prevention Partners
Breast Cancer Prevention Partners (BCPP) is the leading national science-based policy and advocacy organization working to prevent breast cancer by eliminating our exposure to toxic chemicals and radiation. In 26 years BCPP has achieved much, including passing critical state and federal legislation, issuing over 30 major scientific reports, and influencing multi-national corporations such as Unilever, Procter & Gamble, and Johnson & Johnson to adopt safer chemical policies. Visit: to learn more.

About is the fastest growing, leading online eyewear retailer. Offering a variety of high-quality designer and house brands in a wide-range of styles – single vision glasses, multifocals, sunglasses, sports glasses, kids glasses, contact lenses, digital protection and more – was built on the belief that purchasing eyewear shouldn’t break the bank and is on a mission to change the way consumers purchase eyewear. As a disruptor in the eyewear category, continues to innovate the industry with tools that further the brand’s mission including its proprietary Prescription Scanner App, which extracts current prescription from any pair of glasses, and the Virtual Mirror which uses augmented reality to allow consumers to try on the frames from the comfort of their home. The online retailer has been recognized by Internet Retailer and Inc. 5000 as a category leader.

For more information, please visit, and




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