Research shows many shoppers purchase plant-based meat and/or dairy products as part of a healthy lifestyle
JACKSONVILLE, Fla. /PRNewswire/ — Acosta, a global integrated sales and marketing services provider in the consumer packaged goods (CPG) industry, today released its latest research report, Plant-Based Eating: Trend or Fad? The report explores consumers’ increased interest in purchasing plant-based meat and dairy alternatives. According to Acosta’s research, 40% of today’s shoppers buy plant-based meat and/or dairy products, citing health as their key motivating factor.
“Consumers’ focus on healthy living increased significantly since the onset of COVID-19,” said Kathy Risch, Senior Vice President, Business Intelligence at Acosta. “Larger conversations about the importance of health and wellness have alerted many consumers to the potential long-term benefits of meat and dairy alternatives, and plant-based product sales are rising as a result. The Plant Based Foods Association reported $7 billion dollars in plant-based sales in 2021, a 27 percent increase from 2019. We expect to see steady growth in this category through the next decade, as consumer awareness continues to expand.”
Acosta’s research provides in-depth insight surrounding consumers’ increased interest in plant-based products.
Plant-Based Shopping Habits
- Forty percent of consumers surveyed in March 2022 purchased plant-based meat and/or dairy products within the last six months, with over half of those surveyed (60%) purchasing plant-based products several times a month.
- Seventy-seven percent of consumers surveyed buy plant-based foods at traditional grocery stores.
- Twenty percent of consumers surveyed buy plant-based foods online.
- Consumers typically buy plant-based meat and dairy alternatives to replace beef, pork and traditional milk.
Product Loyalty
- Sixty-four percent of plant-based buyers purchase within this category at least several times a month.
- Fifty-seven percent of plant-based buyers say they intend to consume plant-based alternatives throughout their lives.
- Nearly 20% of plant-based buyers say they follow a fully plant-based lifestyle.
Lingering Hesitancy
- While 50% of plant-based buyers claim it is important for restaurants to offer plant-based options, only about 20% usually buy these alternatives when eating out.
- About 33% of all U.S. shoppers claim to perceive plant-based foods as a fad, despite growing interest and demand.
Acosta’s Plant-Based Eating: Trend or Fad? report was gathered via online surveys using the company’s proprietary Shopper Community, conducted in March 2022.
About Acosta
Acosta is an integrated sales and marketing services provider that enables consumer packaged goods brands and retailers to win in the modern marketplace by delivering progressive solutions and exceptional service. With more than 90 years of experience, Acosta understands evolving consumer needs and helps its clients and customers stay a step ahead, fueling their accelerated performance. For more information, please visit https://www.acosta.com/.
SOURCE Acosta
- Many older adults lack clear eyesight, even with glasses
Vision impairment disproportionately impacts older adults Newswise — New research shows that 28% of people over the age of 71 have a visual … Many older adults lack clear eyesight, even with glasses TNCRod Washington: Rod is a blogger, writer, filmmaker, photographer, daydreamer who likes to cook. Rod produces and directs the web series, CUPIC: Diary… Read more: Many older adults lack clear eyesight, even with glasses - Stork Club Announces the First Gender-Inclusive Reproductive Hormone Therapy Coverage to Address Growing Demand
Leading family-building management solution is the only employer-sponsored program to close gaps in hormone therapy care for all genders: menopause, hormonal health optimization and gender-affirming care - OBSERVING WORLD AIDS DAY
WORLD AIDS DAY Every year, World AIDS Day is held on December 1st to raise awareness of the AIDS pandemic and to mourn those who have died from the disease. According to the most recent statistics, nearly 38 million people around the world are living with HIV. The Human Immunodeficiency Virus is the virus that… Read more: OBSERVING WORLD AIDS DAY - The undying holiday-suicide myth
Some news media stories still inaccurately link suicide with the holiday season Newswise — PHILADELPHIA – The holiday-suicide myth, the false claim that the suicide rate rises during the year-end holiday season, persisted in some news coverage through the 2021-22 holidays, according to U.S. media data collected and analyzed by the Annenberg Public Policy Center (APPC) of… Read more: The undying holiday-suicide myth - The Perfect Turkey Dinner Recipe
TNCRod Washington: Rod is a blogger, writer, filmmaker, photographer, daydreamer who likes to cook. Rod produces and directs the web series, CUPIC: Diary of an Investigator. He also produces news and documentary video projects. Check out his podcast StoriesThisMoment at https://m3e.d71.myftpupload.com/stm-tncn-podcasts/ stmdailynews.com/
Rod Washington: Rod is a blogger, writer, filmmaker, photographer, daydreamer who likes to cook. Rod produces and directs the web series, CUPIC: Diary of an Investigator. He also produces news and documentary video projects. Check out his podcast StoriesThisMoment at https://m3e.d71.myftpupload.com/stm-tncn-podcasts/
