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Honda Launches Pre-Owned Initiative, Adding Used-Vehicle Inventory to HondaCertified.com

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Honda has launched an enhanced sales portal to include non-certified used-vehicle inventory on HondaCertified.com as the latest step in the brand’s effort to simplify the shopping and vehicle purchasing process for first-time buyers. This initiative makes Honda the first mass-market brand to offer non-certified pre-owned vehicles for sale on its own website. Rising new-vehicle transaction prices make used and Certified Pre-Owned…

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