Never Buy a Paddle Before Doing This…

Is your paddle legal? Just because it has the USAP stamp of approval doesn’t mean it cannot and will not be deemed illegal at some point, as we found out at this year’s US Open.

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Audacy’s Cadence13 Partners with Renowned Media Giant Stephen A. Smith for First-Ever Podcast

On “Know Mercy with Stephen A. Smith,” Smith will go beyond the world of sports to offer his trademark, unfiltered commentary on broad cultural topics and social issues, and sit down with notable guests NEW YORK /PRNewswire/ — Leading premium podcast studio, Cadence13, an Audacy company, today announced that it has partnered with media giant Stephen A. Smith for his first-ever podcast, Know Mercy with Stephen A. Smith, a…

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Sleeves Celebrates National Pickleball Day!!!

The fastest growing sport! National Pickleball Day is on August 8, and we are here to show you can celebrate the day in a fun-filled way. Do you know that it has been 57 years since Pickleball was invented? Visit the store: #seniorpickleball #seniorpickleball

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Black is Beautiful NFT Announces NBA All-Star Bam Adebayo as a Founding Collaborator

MIAMI, July 7, 2022 /PRNewswire/ — Black is Beautiful, an NFT project by House of First and The Painted House, today announced that Bam Adebayo (Miami Heat Center, NBA All-Star, and Philanthropist) will be joining the project as a Founding Collaborator with a focus on uplifting creators of color across the Web3 space and beyond. This collection of 1,000 one-of-one masterpiece NFTs was created…

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Two new shirts are coming soon to the STM Store. Look out for the official Sleeve’s Senior Pickleball Report workout shirts. These shirts are only available through our STM Store. (Any of our logo merchandise is sold exclusively through our own store.) The shirts are specifically designed, the sweatshirts having the SPR word logo on the back and SPR pickleball…

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UNC Men’s Basketball Players Support Startup to Help Thousands of Caregivers in North Carolina

Trualta is reaching new caregivers during with an innovative marketing campaign CHAPEL HILL, N.C., March 4, 2022 /PRNewswire/ — On March 7th, Friends of the Program, the group licensing program for the University of North Carolina’s men’s basketball players, is launching a marketing campaign with Trualta ( to “Point to the Passer” and support North Carolina’s caregivers. The special Instagram series will connect those caregivers with free…

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Coalition of Faith Leaders Calling for NFL to Move 2023 Super Bowl Because of Voter Suppression Grows to Over 400

selective focus close up photo of brown wilson pigskin football on green grass

Faith for Black Lives and a coalition of over 400 faith leaders call on Chairman Roger Goodell and the National Football League to move Super Bowl LVII from Arizona in 2023 due to restrictive voting laws and the assault on our democracy. Coalition leaders are demanding an urgent meeting with Chairman Goodell and NFL leadership in order to discuss the impact of voter suppression….

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Michelob ULTRA Commits $100 Million to Support Gender Equality in Sports

Michelob ULTRA pledges gender balance in its ad creative, lifestyle media inventory, talent endorsements, sponsorships, and influencer roster by 2025. The commitment is made alongside the launch of a new campaign which encourages people to join in helping increase the visibility of female athletes, by asking fans to ‘Save It, See It’ on social media. As one of the top…

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Fans embracing new ways to consume the Olympic Winter Games at Beijing 2022

man in red jacket playing ice skates during day time

11 Feb 2022 – Record breaking amounts of content are being delivered and consumed so far from the Olympic Winter Games Beijing 2022. This was announced by Yiannis Exarchos, CEO of Olympic Broadcasting Services (OBS) in the daily press briefing of the International Olympic Committee (IOC) and the Beijing 2022 Organising Committee. OBS is delivering 6,000 hours of content, the most ever for…

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Sustainability in the spotlight at Beijing 2022

09 Feb 2022 – Beijing 2022’s sustainability efforts were in the spotlight today at the Olympic Games Beijing 2022. “As the world is racing to avoid the catastrophic effect of climate change, sustainability and climate action have a very central place in our Strategy for the future of the Olympic Movement,” said Marie Sallois, IOC Director for Sustainability, in her opening remarks…

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