Widely regarded by experts as the benchmark midsize sedan, Honda raises the Accord’s game for the 2021 model year with a refresh that includes updates to styling, technology, drivability and safety features. In addition, unique upgrades were made to performance and design for the ultra-efficient and refined Accord Hybrid. On-sale at Honda dealerships beginning Oct. 13, the 2021 Accord…
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Hyundai Motor Company announced today it has won the Design Value Award 2020 from the Design Management Institute (DMI) in Boston, Mass. The award recognizes Hyundai’s efforts to establish a distinctive brand character through its ‘Sensuous Sportiness’ identity and ‘Hyundai Look’ lineup strategy. This is the first time Hyundai has won DMI’s Design Value Award, which recognizes “teams who have…
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Acura today provided a glimpse of the dramatic new interior of the fourth-generation MDX ahead of its global debut, in prototype form, Oct. 14. The MDX Prototype presages the arrival of the new, fourth-generation Acura MDX, launching early next year as the most premium and performance-focused MDX in Acura history. The MDX Prototype will showcase the complete transformation of MDX’s…
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September 30, 2020 — SANTA CLARITA, Calif. HPD President Ted Klaus to retire December 1st following 30-year Honda career Current Technical Director Salters to lead HPD into new electrified era in North American motorsports Following Indy 500 win, Honda tops INDYCAR Manufacturers’ Championship standings, seeking consecutive championships in INDYCAR and IMSA competition Honda Performance Development (HPD), which leads all Honda…
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National marketing effort launches new model PLANO, Texas (September 28, 2020) – Built for the seekers of new experiences and adventures, Toyota’s all-new 2021 Venza delivers on this quest, empowering drivers to discover the unlimited possibilities that await them on the road ahead. Today, Toyota celebrates Venza with the launch of the “Seekers of New” marketing campaign. “The new campaign…
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The new marketing campaign for the all-new 2021 Acura TLX sport sedan lets the car do the talking. Led by “Break the Silence” (http://acura.us/breakthesilence), a :60 short film cinematic-style television spot, Acura is building on its Less Talk. More Drive brand creative for the television debut of the 2021 TLX – the first Acura sedan fully designed around the…
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World-renowned AI scholars Tomaso A. Poggio and Daniela L. Rus to join Hyundai Motor Group’s AI Technology Advisory Group Poggio and Rus to consult on planning future AI-based projects; establishment of AI research organizations; and new business opportunities such as robotics and healthcare Hyundai Motor Group expects to enhance AI capabilities to rev up development of future vehicles and…
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September 25, 2020 — TORRANCE, Calif. Odyssey is the first minivan to earn a 2020 TSP+ award Seven Honda models now rated TSP or better All fully tested Honda vehicles, including Odyssey also earn top U.S. government crash-test ratings The 2021 Honda Odyssey has earned the Insurance Institute for Highway Safety’s (IIHS) highest accolade, the 2020 TOP SAFETY PICK+ (TSP+)…
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Hyundai showcases latest iteration of in-car experiences for dedicated EVs going beyond transportation functions Latest vision hints at possibilities offered by the abundant interior space of dedicated EVs Hyundai wants to make time feel more valuable both in and out of the vehicle with its dedicated EVs. SEOUL, September 23, 2020 — Hyundai Motor Company today unveiled the IONIQ Concept…
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N Line expands appeal of new sedan with its sportiest offering yet Hyundai’s ‘Sensuous Sportiness’ design identity gives N Line a high-performance look that promises exciting driving dynamics N Line underscores rising popularity of N Line as an attractive entry point to Hyundai’s high-performance N Brand SEOUL, September 22, 2020 — Hyundai Motor Company today revealed the racy design of…
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