The series premiere episodes of the newest Bounce original series Johnson were seen by 2.1 million viewers 2+ in their debut telecasts.
The first two episodes of Johnson premiered back-to-back on Bounce on Sunday, Aug. 1st from 8:00 – 9:00 p.m. ET and their initial airing burst within 24 hours included special presentation on Bounce’s sister network ION Sunday night.
Johnson becomes the most-watched half-hour series launch in Bounce history.
Johnson is a dramedy that focuses on life-long best friends, all of whom share the same last name, centering around their intriguing and sometimes complicated journey of love, friendship, heartbreak and personal growth. The series is produced in partnership with Cedric The Entertainer and Eric Rhone’s A Bird & A Bear Entertainment and Deji LaRay (The show’s creator) and Thomas Q. Jones’ Midnight Train Productions. Johnson‘s ensemble cast is led by D.L. Hughley, LaRay (Bosch, Greenleaf), Jones (P. Valley, Luke Cage), Philip Smithey (Switched At Birth, The Rookie), and Derrex Brady (NCIS, First).
Bounce premieres new episodes of Johnson Sunday nights at 8:00 p.m. ET, with a primetime play for the west coast at 12 Midnight ET/9:00 p.m. PT. They are added to Bounce’s streaming service Brown Sugar on Monday mornings.
Bounce (@bouncetv) is the leading broadcast and multi-platform entertainment network serving African Americans, with programming seen over-the-air, on cable, on DISH channel 359, over-the-top on Roku®, on mobile devices via the Bounce and Brown Sugar apps and on the web via BounceTV.com. Bounce features a programming mix of original series, docuseries and movies, off-network series, theatrical motion pictures, specials, live sports and events and more. Bounce is part of The E.W. Scripps Company (NASDAQ: SSP).
Source: Nielsen Live+SD. P2+ average delivery across 6 plays on Bounce (8p, 8:30p, 11p, 11:30p on 8/1/21 and 2p, 2:30p on 8/2/21, and 11p, 11:30p on ION). Data compared to L+SD data for all Bounce original premieres back to 2013. Reach based on a 1 minute qualifier.
Rod is a blogger, writer, filmmaker, photographer, daydreamer who likes to cook. Rod produces and directs the web series, CUPIC: Diary of an Investigator. He is also the editor, producer and administrator of TNC Network.